New In Town For 2025
Big things are happening in Saugatuck/Douglas this year! Whether you're a longtime repeat visitor or getting ready to plan your first trip to the Art Coast®, 2025 brings a fresh wave of exciting new businesses to check out. Here’s a look at what’s new and notable around town.

If you’re craving fresh, flavorful sushi in an approachable setting, sushi bā is about to become your new go-to spot. Attached to the Singapore Room, this walk-up sushi counter is set to open this spring and will serve up expertly crafted rolls and fresh sashimi in a lively atmosphere, perfect for a quick bite or a leisurely meal.

Looking for a unique gift or a little something to brighten your day? Downtown Saugatuck’s newest shop, Polka Dot Mitten, is a treasure trove of locally made goods, DIY craft kits, charming home decor, and self-care essentials. Featuring the creative work of artist Katie Doucette, this curated boutique is all about promoting creativity and community, making it a must-visit for anyone who loves inspiring, handcrafted finds.
Set inside the beautifully restored Reed’s Livery building in Saugatuck, Noble Twist Taphouse is bringing craft brews to this historic downtown space. With a cozy interior and a lively outdoor biergarten complete with firepit tables, this brewery will serve an extensive selection of IPAs, lagers, barrel-aged brews, handcrafted cocktails, and mocktails. The kitchen will feature New Haven-style pizza, known for its crispy, thin crust—a perfect pairing with a cold pint.

Oak + Leather Men’s Mercantile
For guys who appreciate quality craftsmanship and classic style, Oak + Leather is the ideal stop for men’s fashion and lifestyle finds. This curated boutique offers everything from stylish apparel and accessories to barware to books—all sourced from small businesses. If you’re looking for a new wardrobe staple, a unique gift, or a piece of literature to elevate your coffee table, Oak + Leather is destined to become your favorite downtown Saugatuck destination for well-crafted, distinctive goods.
For effortless style with a laid-back feel, Sunday Drive is a must-visit. This men’s boutique offers a thoughtful selection of apparel and accessories designed for those who appreciate quality and comfort. Find the perfect piece to complement your style or refresh your wardrobe with fashion that feels as good as it looks.

Think upscale pet boutique meets stylish human finds at this family-run shop dedicated to four-legged friends and their people. From chic dog accessories and gourmet treats to home goods and apparel for pet parents, Bubs’and Betty’s celebrates the special bond between humans and hounds. It’s the perfect place to spoil your pup—or yourself.
For those last-minute essentials, Saugatuck’s Grab-N-Go has you covered. This locally owned convenience store was created with travelers in mind, offering everything from toiletries and phone chargers to snacks, beverages, and sunscreen for beach days. Whether you forgot something at home or just need a quick pick-me-up, this friendly neighborhood shop makes it easy to grab what you need and get back to enjoying your trip.
New Event Spaces for Intimate Gatherings and Grand Celebrations
If you’re looking for a special place to host a wedding, celebration, or corporate retreat, these new venues provide the perfect backdrop for any occasion:

This intimate, thoughtfully designed event space in downtown Saugatuck features a flexible open floor plan and inviting ambiance, perfect for small celebrations, corporate gatherings, and wellness retreats. Working closely with Satya Yoga, this venue also hosts yoga sessions, sound baths, workshops, bachelorette brunches, and more.
A welcoming, intimate venue in Fennville for weddings, birthdays, quinceañeras, and more, El Imperio offers a versatile space where celebrations of all kinds feel personal and special.

For those seeking chic indoor and outdoor spaces with a sophisticated vibe, Emerson Lounge delivers. This hidden gem, tucked away in a serene, wooded setting, features moody lighting, elegant vintage furnishings, and a custom in-house bar that sets the stage for unforgettable gatherings. Whether hosting a rehearsal dinner, intimate wedding, or milestone celebration, this lush venue offers an idyllic setting for any occasion.